Triden was founded with a clear mission - optimize the way we interact with our environments. I invite you to meditate on a simple yet powerful proverb: it's not that we have little time, but more that we waste a great deal of it. The older we get, the more true we believe this to be true. Why is this? The reason is quite simple - your days become jam-packed with important responsiblities that require your time. The fantastic discovery is there's an even easier way for you to save time - simplify your home so you can optimize the small little habits that add up over time.
We were exhausted from listening to the big corporations proclaim their vows to protect our Mother Earth, and then destroying it the next day. Instead of waiting for things “to go back to normal”, we connected with experts from around the world to develop a way to actually protect our Mother Earth and what we discovered was terrifying. The cleaning-products industry contributes massive amounts of plastic waste because there's been little to no innovation in their methods of dispensing - billions of plastic soap bottles and sanitizer cartridges are produced every year.
Helping you simplify your home is the best way we can protect our planet. Imagine the massive impact we can do by introducing our lineup of eco-friendly dispensers into every Canadian home by 2026. You'll add years of life to yourself and Mother Earth. Join us in that mission.
- Triden Founders
Drowning In Plastic
Landfills aren’t the only place that our waste is ending up. 8 million tons of plastic ends up in the ocean annually, and that number is steadily increasing – it just about doubles every 10 years. Researchers estimate that by 2050, there will be more plastic in the ocean than fish. Most of this plastic pollution comes from trash that has been thrown away or left as litter, even from locations a good distance from coastlines. This trash makes its way down inland rivers, drainage systems, and canals over time. The ocean will be its final destination, where it will stay for a very long time.
Plastic does not ever truly decompose. Instead, it gradually breaks down into smaller pieces, called microplastics, over the course of about 450 years. All of the plastic pollution in the ocean will eventually become microplastic as the sun, waves and salt slowly wear it down. Once they break apart, they are difficult to see and impossible to remove. 70% will sink to the ocean floor, and the rest end up trapped in currents. Strong ocean winds create circular gyres that move litter throughout the ocean. Eventually, the currents will bring the trash to the center of the gyre, where it will become trapped in what is essentially a vortex. The Great Pacific Garbage Patch, a huge floating trash dump, is at the center of one of these gyres about halfway in between California and Hawaii. It’s estimated that about 80,000 tons of trash is stuck in the patch with nowhere else left to go.
Rochelle’s engineering background combined with Derek’s entrepreneurial experience led them to design the next generation of touch-free soap and sanitizer dispensers. The devices are crafted from stainless steel and they utilize bulk-refill technology, which means no more expensive and wasteful proprietary plastic refill cartridges ending up in our oceans.
The word "Triden" means to be Adaptable, Flexible, and Resilient - similar to the flow of water. Just as ripples spread outwards from a single drop of water, the actions of individuals have far-reaching effects. Every decision you and us make have a significant impact throughout the world.